Posts

Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks

  Audience 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. the audience are mostly white, middle class and young  2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Diversion 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? 4) How did fans take a leading role in making Arctic Monkeys famous back in 2005? They created an official fan space on the app myspace 5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video? the band encourages view them as nolstalgic  Industries 1) How did the Arctic Monkeys first achieve success and build up their fanbase? thjey gave out free demo cds to freinds and family 2) Why was P2P file sharing and MySpace an unexpected aspect to Arctic Monkeys' early success? ...
Post a Comment
Read more

Introduction to Music Video and BLACKPINK HYLT

Introduction Q's: 1) What are the key conventions of music video? lighting  props  costume  camera angles  editing 2) What is intertextuality? Intertextuality is when one media text references another media text – through genre, conventions, mise-en-scene or specific cultural references. 3) When did music videos first become a major part of the music industry? in the year 2005  4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? big budgets were spent on music videos and were important because they had film narrative 5) How are music videos distributed and watched in the digital age? music videos are watched on youtube and promoted from social media BLACKPINK:   How You Like That Q's: Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? they are known as "blinks" and they are predominentaly young women 2) What audien...
Post a Comment
Read more

Magazine Index

 Tatler CSP Heat CSP Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks  Introduction to Music Video and BLACKPINK HYLT
Post a Comment
Read more

Heat CSP

  Introduction 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. -Unique quality experience -helps readers  navigate the tricksy world of TV and streaming. - gives readers down-time  inspiration by curating the buzziest experiences 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? they provide readers conversational starters 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news? they give life hacks for food fitness wellbeing travel and homes 4) Look at  page 5 . What is Heat magazine's audience profile? Write all the key details of their audience here.  female/male:90%-10% average age:37 age profile:52% aged 15/34 segment:51% ABC1 marital status:57% married  Media Language 1) How are the cover lines writ...
Post a Comment
Read more

Tatler CSP

  Introduction - Tatler Media Pack 1) Look at the  Tatler Media Pack . Go to  page 2 : How does the editor introduce the magazine? they introdudce the audience by targeting to upper class women 2) Now go to  page 4  of the Media Pack. Focus on the print magazine ( NOT  tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Average age-41 Gender-73% female ABC1-83% Average HHI-£261,572 London/SE-70% It tells us that most of the readers are upper class rich females who are old 3) Look at  page 6 . What do Tatler readers think about fashion? How much do they spend? 62% of tatlers readewrs agree "i often buy fashion products often seeing things advertised in magazines" they spent £843 million on fashion in the past year 4) Go to  page 10 . What are the special edi...
Post a Comment
Read more

NHS Advert CSP

Image
1) What is an advertising campaign? An advertising campaign is a series of advertisements that share a singular theme, message or idea. 2) What is the objective of the NHS Represent campaign? The objective of the NHS Repersentation campaign is that they want black and asian people to donate blood   3) What does this advert want people to do once they've seen it (the 'call to action')?  So that they want people to donate blood a 4) Why is the advert called 'Represent'?  As it provides   a range of different representation such as   range of different representations: ethnicity, masculinity, femininity, class, age, disability and ability and place.  5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . They chosen celebrities as it can attract people to follow their idea...
Post a Comment
Read more

Blog Index Advertising and Marketing

 Advertising and marketing Gender Representation and Advertising OMO Advert CSP Galaxy Advert CSP NHS Advert SCP
Post a Comment
Read more