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Showing posts from December, 2025

Film Industry

1) How many films were there in the Marvel Cinematic Universe (MCU) at the time of this article? 22 films  2) How much money have the MCU films made in total according to this article? $18.2bn (£13.7bn) 3) Why did Marvel create the Avengers films? and they want to build the MCU and audiences want to watch other typers of films Marvel amde 4) Who owns the rights to Spiderman and why is the character now appearing in Marvel films? Sony because marvel and sony made a deal that they will still include sipderman in marvel films 5) Which company owns the rights to the Fantastic Four and the X-Men? Disney+ 6) Look at the very end of the article. What has Disney announced regarding TV shows on their new streaming service Disney+? Disney announched tgat on their new service Diney+ they are adding Thor's adopted brother Loki, on their new streaming service, Disney+, so there'll be plenty more Marvel content to watch in future. Extention: Read  this Guardian review of Black Widow  t...

Industries: Ownership and Control

1) What is a  conglomerate  in the media industries?  A conglomerate is a media company that owns lots of small media companies.Most of the global media industries are dominated by a smaller number of massive conglomerate. 2) What is a  subsidiary ? subsidiary- A company that is owned or controlled by another company. 3) What are the benefits for media companies of  vertical integration ? Benefits for media companies of vertical integration is that it allows them to control the entire supply chain for example Disney owns film studios, CGI specialists, film distributors, TV channels   giving complete ownership to Disney allowing it to make more profit and full control. 4) What are the benefits for media companies of  horizontal integration ? Benefits for media companies of horizontal integration is that it allows horizontal integration to widen their audience and will try find ways to gain money.  5) Give  three  examples of media co...

Reception theory

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1) What is the preferred reading of a media text? The preferred reading of a media text is the intented interpretation that the producer wants the audience to have 2) What is the oppositional reading of a media text? An oppositional reading is  when an audience completely rejects the message that a media creator intended to send and instead creates their own meaning, often based on their own beliefs, social situation, or experiences 3) How does the Harry Brown trailer position the audience to respond to the teenage characters in the film? The Harry Brown trailer positions the audience to view the teenage characters as violent, threatening, and morally corrupt, encouraging fear and distrust toward them. 4) Why might young people reject this reading and construct an oppositional reading of the trailer? Young people might reject this portrayal and form an oppositional reading because they see the trailer’s depiction of teenagers as exaggerated, stereotypical, and unrepresentative of ...